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Functional Fruit Multivitamin Fruit Bits Named as One of the Most Innovative New Products at the Natural Products Expo East 2018

By Connie Wan, P.h.D | September 17th, 2018

SEATTLE, Washington – Functional Fruit Multivitamin Fruit Bits by Seattle Gummy Company (SGC) has been named as one of the most innovative new products at the 33rd annual Natural Products Expo East (, held on September 12th-15th in Baltimore, New York.  Recognized as the epicenter of consumer demand and innovation in food, beverage, supplements and ingredients, this year’s show hosted more than 2000 companies and attracted more than 9,000 attendees.

SGC, as a first exhibitor, showcased its organic multivitamin line, Functional Fruit Multivitamin Fruit Bits.  As the only USDA certified organic vitamin gummies on the market, Functional Fruit Multivitamin Fruit Bits double as a convenient snack.  Unlike traditional vitamin supplements, each pack of Functional Fruit contains one serving of fruit plus a daily dose of vitamins all in a convenient, on-the-go package.  At just 90 calories, Functional Fruit provides a new, all natural and convenient way of taking daily vitamins. Instead of swallowing a bunch of pills, consumers now can snack on a pouch of delicious organic fruit while knowing that their daily vitamin needs are being met.

The innovative concept of Functional Fruit attracted intense interests from the distributors and buyers at the expo.  At the end of the show, Functional Fruit products were named as one of the more innovative new products at the Expo (

Functional Fruit products come in three flavors: Blueberry, Pomegranate and Peach Mango.   All products are rich in the fruits’ natural antioxidants and fibers, contain no added sugar, no artificial flavor, no artificial sweetener, no artificial coloring and is certified as organic by USDA.

More information about Functional Fruit Multivitamin Fruit Bits product can be found at

About SGC: SGC is an R&D focused developer of nutraceutical and pharmaceutical gummy products. The company specializes in formulating Functional Gummy® products combining the wealth of the in-house knowledge in pharmaceutics, chemistry, western medicine and herbal medicine. The company provides performance gummies® inspired by Traditional Chinese Medicine including MOCCA SHOTS™, ENERGON QUBE™, FUNCTIONAL FRUIT®, and SEATTLE BEAUTY®.